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DRC Digital

Digital marketing services that grow what we build

DRC Digital is the growth practice of DRC Infotech. Most agencies hand you a report. We hand you a pipeline — because the same team that ships your software, website and CRM also runs the campaigns that fill it. We build it, and we grow it.

FreeGrowth & SEO audit
8Specialist services
In-houseDev, CRM & automation
15+Years in technology
Why DRC Digital

Marketing built by the people who build the software

DRC Digital sits inside a 15-year-old engineering company, not beside one. That changes what a marketing engagement can actually touch: we can fix the page, the funnel, the tracking and the product behind them in the same sprint. We plan against pipeline, instrument it properly, and report on revenue — not impressions.

  • One accountable team for the build and the growth — no agency-versus-developer finger-pointing
  • Tracking and attribution wired in at code level, not bolted on afterwards
  • Optimised for Google and for AI answer engines — AEO and GEO, not just SEO
  • Nurture, outbound and reporting run on a CRM platform we built ourselves
  • Reporting on qualified leads, pipeline and revenue — never vanity metrics
Build
Website, product and CRM shipped by our own engineers
Instrument
Tracking, attribution and dashboards from day one
Attract
SEO, AEO/GEO, paid search and social that bring the right traffic
Convert
CRO, nurture and outbound that turn traffic into revenue
Our Services

Eight services, one growth engine

Start with the one that is holding you back, or run them as a single connected system.

SEO, AEO & GEO

Rank in Google and get cited by ChatGPT, Gemini and Perplexity. Technical SEO, answer engine optimisation, and generative engine optimisation — also called LLMO or AI optimisation.

Performance Marketing

Google Ads, Meta and LinkedIn paid campaigns, Performance Max and remarketing — managed to ROAS and cost per qualified lead, not clicks.

Social Media Marketing

Organic social, community and always-on publishing across LinkedIn, Instagram, Facebook and YouTube, built around your buyer rather than the algorithm.

Video, Reels & Editing

Scripting, shooting and post-production for short-form reels, product films, ads and explainers — cut per platform and built to stop the scroll.

Content Marketing

Research-backed articles, landing pages and thought leadership that earn rankings, links and citations in AI answers.

Email Marketing & Automation

Lifecycle campaigns, drip sequences and behaviour-triggered journeys that keep leads warm until they are ready to buy.

Conversion Rate Optimisation

Landing-page redesign, A/B testing and funnel analysis to get more revenue out of the traffic you already pay for.

CRM-Driven Outbound

Multi-channel outbound — email, WhatsApp, live chat and calling — run from the CRM platform we built and use ourselves.

Why DRC

Why growing companies choose DRC Digital

We build it and we grow it

One team owns the website, the product and the campaigns, so nothing gets stuck waiting on somebody else's developer.

Engineering-grade tracking

Events, attribution and dashboards implemented in code — so the numbers you make decisions on are actually trustworthy.

Built for the AI-answer era

We optimise for Google and for the assistants buyers now ask first. We proved the AEO/GEO playbook on our own site before selling it.

Pipeline, not vanity metrics

Every campaign is tracked through the CRM to a real enquiry, so you see which channel produced pipeline and what it cost.

15+Years in technology
350+Projects delivered
8Growth services
4.9Avg. client rating
About DRC Digital

Why choose DRC Digital for your digital marketing?

DRC Digital is the digital marketing arm of DRC Infotech LLP, a software development company operating since 2009 with 350+ projects delivered for clients across India, the US, the UK, Europe and Australia. That heritage is the difference. Where a conventional agency can only change what sits on the surface of your website, our team can change the website, the funnel, the tracking and the product behind it — because we are the people who build those things for a living.

Our digital marketing services span technical and content SEO, answer engine optimisation (AEO) and generative engine optimisation (GEO, also called LLMO or AI optimisation), performance marketing across Google Ads, Meta and LinkedIn, organic social media, video production covering reels, ads and explainers, content marketing, email marketing and lifecycle automation, conversion rate optimisation, and CRM-driven multi-channel outbound. Each engagement begins with a free growth audit of your site, analytics, search visibility and funnel, and every campaign is measured through to qualified leads and pipeline rather than impressions. Whether you already have software we built or you are coming to us with an existing stack, DRC Digital gives you one accountable partner for building the thing and growing it.

Ready to grow what you've built?

Get a free growth audit of your website, search visibility and funnel — plus a prioritised plan for the next 90 days.

Get a free growth audit
01What is DRC Digital?
DRC Digital is the digital marketing and growth practice of DRC Infotech LLP, a software development company founded in 2009. The same engineering team that builds your product, website and CRM also runs the marketing that fills your pipeline.
02What digital marketing services does DRC Digital offer?
Eight services: SEO including AEO and GEO; performance marketing across Google Ads, Meta and LinkedIn; social media marketing; video production including reels and video editing; content marketing; email marketing and automation; conversion rate optimisation; and CRM-driven outbound. You can start with one or run them as a connected system.
03How is DRC Digital different from a regular agency?
Most agencies can only change what sits on top of your website. We can change the website, the product and the CRM as well, because we built them. Tracking and attribution are implemented at code level instead of bolted on, and there is no finger-pointing between your developers and your marketers.
04What are AEO, GEO and LLMO — and how do they differ from SEO?
SEO gets you ranked in a list of search results. AEO, or answer engine optimisation, gets you into the direct answer — featured snippets, voice results and Google AI Overviews. GEO, or generative engine optimisation, gets you cited inside the answers ChatGPT, Gemini, Claude and Perplexity write. LLMO (LLM optimisation) and AIO (AI optimisation) are alternative names for that same GEO work, not separate disciplines. In practice all of it comes down to structured data, unambiguous answers to real questions, a consistent entity across the web, and expertise a machine can attribute to a named human. DRC Digital applies the same schema, entity and content work we implemented on our own site.
05Do you work with companies whose software you didn't build?
Yes — most clients come to us with an existing website and stack. Every engagement starts with a free audit of your site, tracking, search visibility and funnel. We can work within your current platform or rebuild the parts that are genuinely holding growth back.
06How do you measure results?
On qualified leads, pipeline and revenue rather than impressions. Campaigns are tracked end to end through the CRM, so you can see which channel, campaign and keyword produced each enquiry and what it was worth.
07How long does SEO take to show results?
Technical and on-page fixes can move rankings within weeks. Competitive keywords and content-led growth typically take three to six months to compound, which is why we usually pair SEO with paid search and outbound so you have pipeline while the organic work matures.
08How do I get started?
Request a free growth audit or book a strategy call. We review your website, analytics, search visibility and funnel, then come back with a prioritised plan and a realistic view of what each channel could deliver.